You’ve heard the buzz about social media – but is it right for you?

As a marketing strategy, social media can be a powerful and cost-effective means of reaching new people in new ways – people who are using Facebook and Twitter and blogs but will probably never visit your website.

If you’re a charity, social media can also – crucially – be part of your fundraising strategy.

Here’s the long and the short of it: implementing a social media marketing strategy is neither hard nor expensive (indeed, it can be entirely free). But doing it well and effectively – using the right tools in the right places for the right audience; being open, transparent and responsive; developing a unique and authentic voice; measuring the impact – well, that all takes a little practice.

• We can help you decide whether and how to proceed with a social media strategy
• We can offer you hands-on training in the use of social media tools
• We can build the technical platform you need to manage your strategy
• We can help you blog, use social networks, find and engage an audience and develop the voice that’s right for you
• We can show you how to monitor and evaluate your social media activities to make sure you use your resources effectively

Please give us a call and let’s have a blether.