1. What's it all about then?

Social media is about people talking to people in networks. That's it. Nothing more complicated than that. Sure, people do funky stuff like share videos and collaborate on [...]

2. So how do we do social media?

Well, you don't 'do' social media. You use social media tools and services like Facebook and Twitter to talk to people. Why? Because that's where you'll find people [...]

3. We have to talk to people?!

Sure you do, if you want to use social media. Hey, it's a big change. We understand that. Businesses and brands and organisations are used to 'broadcasting' [...]

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